Meet the Staff of Cars of Kentucky

Gordon Rice - Owner

859-624-2277 -

Gordon is Mike's Father and partner. He knows all the ins and outs of the car business. For 40+ years, he's been personally shopping for cars for our customers! Gordon has a commitment to ensuring our customers have great vehicles to choose from. When he's not working, you'll find Gordon enjoying NASCAR games and local sporting events. He also has the sweetest dog named Ruby! You can find her around the office from to time! 

Mike Rice - Owner / Operator

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Mike has been in the car business over 34 years! Mike is the go to man for pretty much everything around Cars of Kentucky! Just like his Father, he has an unwavering commitment to our customers and finding the right vehicle for everyone. Mike is happily married with two beautiful girls! In his free time you'll find him at EKU or UK sporting events.

Shonda Boyer - Office & Title Manager

859-624-2277 - sboyer@carsofkentucky.com

Shonda has been with Cars of Kentucky since September of 2002. Not only does she keep our office running smoothly and manages the day to day business but she's also our title manager! She works tirelessly to ensure paperwork is filed correctly and customers recieve vital documents in a timely manner. In Shonda's free time (what little she has!) she enjoys weekend trips with her twin daughters and husband as well as golfing, shopping and spending time with her friends and family. One of her daughter's just recently got married and we couldn't be happier for her.

Brandon Betts - Internet Sales Manager

859-624-2277 - brandon.carsofky@gmail.com

Brandon joined the Cars of Kentucky team back in the summer of June 2019. He's our Internet Sales Manager who is always keeping our social media and website inventory up to date. In addition to that he works directly with customers with sales. Brandon originally moved to Kentucky from Texas and enjoys spending time with friends, going to hockey games and when he's got spare time crafting candles and beard oil (among other things.) We're happy to have Brandon as part of the Cars of Kentucky family. He cannot wait to help you! 

Tim Roberts - Automotive Sales Specialist

859-624-2277 - tim.roberts@carsofkentucky.com

Tim is a 30 year Madison County resident with 30+ years in Sales and Management experience and 20 years experience at Luxury Auto Sales. Tim practices a low key sales style to help customers find the right vehicle at a great price. Tim's committed to customer service and it shows with each interaction with our great customers! In his spare time, he enjoys cooking, being outdoors and spending time with his pets. 

Mario Sanchez - Lot Manager

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Mario keeps our lot running smoothly! He's always making sure our vehicles meet our owners standards and are ready for our customers. From keeping the lot organized to final vehicle checks for buyers before they drive off the lot; he keeps things running like a Swiss watch! Mario, a Father of five recently married his lovely wife Anna and they have 3 beautiful girls together. When he's not on the lot, you'll find him spending time with his family and grabbing a bite to eat. Besides cars, Mario loves food! We're honored to have Mario as a part of our family and his dedication to our customers.

Jim Fitzpatrick - Automotive Sales Specialist

859-624-2277 - jimcarsofky@gmail.com

Jim has been doing sales at Cars of Kentucky since 2007. He worked for Toyota South for 18 years before that. He takes pride in his great customer service and likes to help customers in any way he can! In Jim's free time he enjoys motorcycles, boating, and golf! Sadly, Jim retired from Cars of Kentucky back in July of 2019. BUT he missed us all so much he's now returned to a part-time schedule three days a week to help the customers he loves.